Our Mission is to increase women’s participation and opportunity in trail running and hiking through inspiration, education and empowerment.
Hi, I’m Natalie Costa — Clinical Exercise Physiologist, ultrarunner, and founder of The Intuitive Runner. I’ve spent the last 15+ years helping folks rediscover joy in movement, build confidence, and chase goals they never thought were possible. I live in Edmonton, Alberta, but work virtually with runners across Canada.
My background includes a six-year degree in exercise physiology, a career working with athletes, folks managing chronic conditions, and everyone in between. I’ve experienced my own struggles with disordered eating and body image, which fuels my mission to create a supportive, inclusive space for runners — especially those who have felt like the sport wasn’t made for them.
Running isn't about proving something to the world. It's about proving something to yourself - that you belong here, just as you are.
My approach is rooted in science, compassion, and a belief that every body can be a runner’s body. I’m a certified Clinical Exercise Physiologist with the Canadian Society of Exercise Physiology (the Canadian version of ACSM), and I use evidence-based practices to ensure my athletes are progressing safely and sustainably. I also have a Bachelor’s degree in Kinesiology and a Master’s Degree in Exercise Physiology.
Coaching with me isn’t just about miles — it’s about building a joyful, sustainable relationship with movement. I work with many people who once thought they “couldn’t” run or don’t have a “runner’s body” — and now they’re running everything from 5Ks to ultramarathons.
Athletes can expect personalized training plans, audio coaching via my Intuitive Runner app (so I’m literally in your ear), and access to run-specific strength, mobility, and mindfulness tools. I also offer performance testing (including blood lactate testing for heart rate zone accuracy) for those in the area.
Whether you’re rebuilding after injury, running your first 5K, or chasing down a big endurance goal, I’m here to help you train smart, stay injury-free, and feel supported every step of the way.
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